Experience

Master of Execution (2024 - present)

The Executioner

• Partner with creative entrepreneurs to stabilize operations, optimize systems, and develop strategic growth plans, enabling them to achieve long-term business goals

Studio Lead (2022 - 2024)

McCoy Design

• Led team expansion efforts by overseeing the hiring process and coordinating with external vendors, ensuring compliance with regulatory requirements and internal policies

• Conducted comprehensive cost analyses to optimize resource allocation and improve operational efficiency

• Developed and implemented standardized procedures to streamline workflows and enhance compliance protocols, contributing to increased efficiency and adherence to regulations

• Managed procurement activities for essential supplies, materials, and technology, prioritizing cost-effectiveness and compliance with company standards

• Monitored project progress and ensured strict adherence to scope, mitigating risks and ensuring successful project delivery

PARTNER (2015 - 2022)

Good Snake

• Provided strategic direction and project management of design projects and user experiences, growing business 300% in first 3 years

• Developed workable operational systems and optimized creative processes for sustaining profitable, community-engaged creative studio

• Served as primary contact for all client communication

• Directed multi-disciplinary teams, oversaw vendors, and presented to stakeholders. Managed workflows and deadlines

Key Projects + Contributions

• Stagecoach Inn. Created new wayfinding system for historic property; led design of 300+ signs; managed stakeholder and vendor relations.

• We Are Blood. Managed design project for three blood donation centers; led procurement, vendor management, and partner communications.

• SXSW. Repeatedly hired for expedited large-scale murals and signs; directed creative strategy and project management.

• Komé Group. Spearheaded DIY sushi kit design project; championed for and conducted user testing; coordinated materials, supplies, contractors.

• Bubble Recording Studio. Led brand development project; redesigned website design and copy; refined inquiry process that increased usability.

CREATIVE DIRECTOR (2013 - 2015)

Ghost Sign Studios

• Collaborated closely with artist and business-owner clients to coordinate the design of hand-painted signs and murals that promoted brand identities.

PROJECT MANAGER / KNOWLEDGE MANAGEMENT SPECIALIST (2011 - 2013)

Vanderbilt University Medical Center

• Directed design and execution of tailored educational resources for medical patients with diverse learning styles and literacy levels.